Sibannac, Inc. announced the appointment of Karl Gottschalk, as CEO of its Oklahoma City-based subsidiary, Immersive Brand Concepts, Inc. Prior to joining Immersive, Mr. Gottschalk has held various Executive positions, where he demonstrated exceptional leadership while achieving remarkable results. As the National Director for Jeeter/Dreamfields, Mr. Gottschalk successfully reformulated all strains of their pre-roll offerings, resulting in nearly double the output. His integration of Automation also significantly decreased labor costs while improving product quality simultaneously.

At Jeeter, Mr. Gottschalk also spearheaded the implementation of vape cart manufacturing automation and updated cannabis infusion methodologies as part of his tenure, which also heavily involved business growth and opportunity assessments. Prior to Jeeter/Dreamfields, Mr. Gottschalk co-founded Kola Labs Inc., where he engineered solventless THC remediation technology and developed proprietary CBD isolation systems that can produce as much as 300 kg of CBD isolate daily. He has served as the Vice President of Operations, Engineering and Quality Control for Intelliguard, Inc, specializing in narcotic and medication RFID tracking.

During his tenure there, he managed a team of Engineers to reengineer an anesthesia cart by utilizing RFID technology to track narcotics and medications that is still widely used August 22, 2023. Mr. Gottschalk's notable achievements also include his tenure as the Automation Engineering Manager for Becton Dickinson &Safety Syringes Inc., where he managed high-speed automation engineering projects and FDA audits. Prior to that, he was a Lean Manufacturing Specialist for Guidant &Abbott Laboratories, with a focus on cardiovascular solutions.

As the CEO of Immersive, Mr. Gottschalk will be implementing a complete Quality Management System to ensure that products are being produced at the highest level of quality to meet the stringent standards that are outlined in ISO 13485. Mr. Gottschalk has created unique Kratom formulations that will be a focus for the expanding lineup of products that will be offered by Immersive's brand Let's Go Energy, in the near future. Under his leadership, Immersive will be able to expand its current offerings and develop new products that cross over into several different lucrative industries of health, Immunity and all-natural Pet Care.