Fluent, Inc. Reports Unaudited Impairment Charges for the Third Quarter Ended September 30, 2023
November 14, 2023 at 04:22 pm EST
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Fluent, Inc. reported unaudited impairment charges for the third quarter ended September 30, 2023. For the quarter, the company reported goodwill impairment was $29,705,000.
Fluent, Inc. is engaged in performance marketing, delivering customer acquisition solutions through its digital media portfolio, global commerce partnerships, and proprietary data and tech. The Company offers brands to consumers through outcome-based programs across untapped channels, including its post-transaction ad solution and reward discovery platform. The Company delivers data and performance-based customer acquisition services for over 500 consumer brands, direct marketers, and agencies across a range of industries, including media & entertainment, financial products & services, health & life sciences, retail & consumer, and staffing & recruitment. It operates a call center performance marketplace that provides live-call-based performance campaigns to help clients increase engagement. Through AdParlor, LLC (AdParlor), it conducts its non-core business which offers clients various social media strategies through the planning and buying of media on different platforms.