Auddia Inc. announced the launch of a strategic product expansion offering aimed at bringing their core, proprietary technologies to the cloud to enable massive scale processing of audio streams and audio content identification. The new initiative leverages Auddia?s vast experience with AI and NLP which is used to process audio, primarily to identify the type of content being played. Once content is identified by type, such as music, advertising or talk, Auddia can deliver a highly differentiated listening experience for consumers by including or excluding specific types of content and mixing preferred content into the user?s listening experience.