Branch teams nationwide will be wearing moose hide pins to raise awareness and motivate action
The Moose Hide Campaign marks an annual day of ceremony to take a stand against violence, including events and marches with fasting and teachings shared by Elders and Knowledge Keepers. The Campaign draws attention to the ongoing crisis of missing and murdered Indigenous women, girls, and Two-Spirited Peoples, and seeks to engage men and boys in ending violence.
"As we undertake this journey of reconciliation—one that is rooted in truth-telling and education—it is important that we continue to help amplify Indigenous voices, perspectives and knowledge with our employees and in our broader communities," said
Scotiabank is distributing over 20,000 moose hide pins across Canadian branches for its employees to wear and share. This is the second year the Bank has supported the Moose Hide Campaign. Scotiabank is further supporting the Campaign with a three-year,
"Wearing the moose hide pin signifies your commitment to honour, respect and protect the women and children in your life and speak out against gender-based and domestic violence," said
Learn more on Scotiabank Perspectives, featuring interviews with Moose Hide Campaign co-founder
Scotiabank is committed to Reconciliation and is investing in meaningful programs for Indigenous employees, clients and communities.
In
Scotiabank's vision is to be our clients' most trusted financial partner, to deliver sustainable, profitable growth and maximize total shareholder return. Guided by our purpose: "for every future," we help our clients, their families and their communities achieve success through a broad range of advice, products and services, including personal and commercial banking, wealth management and private banking, corporate and investment banking, and capital markets. With assets of approximately
The Moose Hide Campaign is a grassroots movement of Indigenous and non-Indigenous men and boys who are standing up against violence towards women and children. It was created by Paul and Raven Lacerte, an Indigenous father and daughter from the Carrier First Nation. In 2011, while on their annual moose-hunting trip, on their traditional territory along the Highway of Tears, where so many Indigenous women were murdered or went missing, they were inspired to launch this initiative. Wearing the moose hide pin signifies a commitment to honour, respect and protect the women and children. Learn more at www.moosehidecampaign.ca.
SOURCE Scotiabank
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