SURFACE TRANSFORMS PLC For release: 15:00 (UK time) Tuesday 29th June 2021
Surface Transforms appoints HCF Brake Systems as a US representative
Surface Transforms PLC, a UK-based internationally recognised developer, manufacturer and supplier of carbon-ceramic materials and the UK's only manufacturer of carbon-ceramic brakes for automotive use, has appointed HCF Brake Systems as a representative distributor of Surface Transform products in North America. Surface Transforms PLC utilises proprietary next-generation carbon-ceramic material - CCST - to create lightweight brake discs for high-performance automotive applications.
The unique 3D matrix carbon-ceramic weave technology developed by Surface Transforms produces a stronger and more durable product with three times the heat conductivity compared to their competitors. This reduces the brake system operating temperature, resulting in increased life of components whilst maintaining at least the same brake performance. Surface Transforms' unique patented carbon-ceramic technology provides the ultimate braking performance for road, track and other specialist applications.
Based in Austin, Texas, HCF Brake Systems is a sister company of HCF Autosport who provide performance drivetrain solutions and wider automotive services for supercars and race cars, across USA.
HCF owner, John Burer, said 'Surface Transforms rotors are a world class product that outperform the chopped fibre factory fitment rotors on every level'.
Price Cobb, Managing Director of HCF Brake Systems said: 'I was well aware of the pros and cons of the standard OE Carbon Ceramic rotors found on our cars today yet unaware of what could be done about it until I found Surface Transforms. Heat is the enemy of the carbon ceramic, until that is Surface Transforms came up with the continuous fiber construction process for the Carbon Ceramic rotor'. He added: 'early in my professional racing career I was involved in testing the then new technology carbon brake rotors. These pure carbon brakes worked wonderfully in a racing environment but were lacking in the more common street driven environment. This deficit in the street car environment is why the carbon-ceramic rotor came to pass. It wasn't long before consumers could see that the standard Carbon Ceramic rotor couldn't stand up to prolonged hard use in large part because of the way these common OE (Original Equipment) rotors were being manufactured. Along came the folks at Surface Transforms who felt the same as there had to be a way to give long life & withstand elevated track temps. No matter how you look at it, or compare them, the technology found in the Surface Transforms rotors surpasses all the standard OE stuff handily both on and off the track!'.
Tim Mason, Business Development Manager - US & APAC at Surface Transforms said: 'I'm very happy to welcome aboard HCF Brake Systems in Austin TX. Owner John Burer has dealt with the target audience for many years through parent Company HCF Autosport. Price Cobb is legendary and known throughout the industry so I'm very much looking forward to seeing what we can achieve'.
-ENDS-
For further information or an interview request:
Jamie Clarke
CEO - Chamois Consulting Ltd
Tel: +44(0)7376080311 E mail: Jamie@chamois-consulting.com
About Surface Transforms:
Surface Transforms plc. (AIM:SCE) develop and produce carbon‐ceramic material automotive brake discs. The Company is the UK's only manufacturer of carbon‐ceramic brake discs, and only one of two mainstream carbon ceramic brake disc companies in the world, serving customers that include major OEMs in the global automotive markets.
The Company utilises its proprietary next generation Carbon Ceramic Technology to create lightweight brake discs for high‐performance road and track applications for both internal combustion engine and electric vehicles. While competitor carbon‐ceramic brake discs use discontinuous chopped carbon fibre, Surface Transforms interweaves continuous carbon fibre to form a 3D matrix, producing a stronger and more durable product with improved heat conductivity compared to competitor products; this reduces the brake system operating temperature, resulting in lighter and longer life components with superior brake performance. These benefits are in addition to the benefits of all carbon‐ceramic brake discs vs. iron brake discs: weight savings of up to 70%, longer product life, consistent performance, reduced brake pad dust and corrosion free.
For additional information please visit www.surfacetransforms.com
About Chamois:
Chamois is a full-service B2B and B2C marketing and communications consultancy based in southwest UK. Our team operates across a broad spectrum of sectors including engineering, defence, energy, automotive, motorsport, marine & leisure. We work together with our clients to define and deliver a marketing strategy in order to help them achieve their aims, win business and grow.
Every business, no matter how large or small, benefits from the development and delivery of a sound, integrated approach to Marketing and Communications. The Chamois operating model is one of collaboration. We work closely with our clients to help them understand the issues and then we tailor a package to suit their needs and importantly, their budgets.
Our services are comprehensive yet flexible and range from ad-hoc advice to fully out-sourced service provision contracts. We are proud of our ability to integrate with and work alongside in-house teams to augment and enhance the results. We recognise that every activity, large or small, has a budget and we shape our work to meet the client's needs, within budget, in order to maximise the return on investment.
www.chamois-consulting.com
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Surface Transforms plc published this content on 29 June 2021 and is solely responsible for the information contained therein. Distributed by Public, unedited and unaltered, on 29 June 2021 12:39:04 UTC.
