MGI - Media and Games Invest SE announced a strategic collaboration with Google Cloud aimed at optimizing operational performance and driving cost efficiencies. Consolidating on a single cloud platform will allow MGI's technology teams to specialize on a unified stack, empowering increased development agility, reduced operational overhead, and highly optimized and cost-efficient business management at a high scale. An integrated and unified technology stack not only streamlines operations but is also expected to be a key driver of the company's long-term objectives.

The activities to enable these migrations have started, and the majority of the consolidation is planned to be accomplished by mid-2025. Leveraging Google Cloud's advanced AI capabilities, including the Vertex AI platform, offers substantial opportunities for further innovation within MGI's business operations. MGI's AI-driven products, such as Moments.AI and ATOM, are expected to significantly benefit from Google Cloud's cutting-edge cloud AI technology.

Consolidating the marketplaces from multiple cloud infrastructures to a unified single cloud environment will enable economies of scale, and the collaboration with Google Cloud is expected to deliver cost savings of approximately ?20 million over the next four years.