LQR House Inc. announced a new collaboration with Pinaq starting on February 1, 2024. The goal of this strategic partnership is to amplify awareness and generate sales on LQR House's ecommerce marketplace. This is achieved as the Company directs all marketing campaigns to its website, CWSpirits.com.

The Company believes that Pinaq products, with their eye-catching and playful colorful pineapple-shaped bottle, are set to become stars on retail shelves. According to Pinaq's representatives, the Pinaq Original Tropical Liqueur boasting exotic flavors of pineapple and passion fruit, is blended with French VSOP Cognac and Dutch Vodka, creating a bold and smooth experience that is a true showstopper. The Company believes that the strategic partnership between LQR House and Pinaq opens up new avenues for creative marketing campaigns that will highlight the distinctive features of Pinaq's products.

LQR House's marketing team is geared up to leverage the unique attributes of Pinaq's offerings to create engaging and shareable content that resonates with consumers.