Take advantage of the technical rebound.

The group is still undervalued and the “enterprise value to sales” ratio shows an attractive valuation of 1.02x for the current year. Moreover the company has a ROE (Return on equity) of 24.8%, sign of good capacity to generate profit.

Graphically, buyer flows are reduced. If the trend is now bearish in the short term, profit taking is a part of an uptrend and therefore does not affect yet the upward trend in the medium and long term.

Consequently, the most active investors can buy the share in this area and target a return toward GBp 732.5 and by extension the GBp 767. A stop loss can be placed under the GBp 698.5 support.