Itaú Unibanco starts trading cryptocurrencies via íon

The bank's clients will have access to bitcoin and ether in a fluid, simplified and secure journey

São Paulo, December 4, 2023 -Itaú Unibanco is offering to buy and sell cryptocurrencies through íon, the bank's investment platform. Itaú Unibanco's clients will have access to the two main assets of the crypto market, bitcoin (BTC) and ether (ETH), in an intuitive, easy and secure journey, in which the digital assets will be held in custody at Itaú Unibanco itself.

The offer to trade cryptocurrencies at this time reflects the maturity and evolution of regulation for digital assets,and aims to meet customer demand. "Our differential was to study the journey, understand the client's needs, and take into account all aspects of regulatory development. We entered the market at a more mature juncture and our custody, structured with a focus on client security, is a key element," says Guto Antunes, head of Itaú Digital Assets.

In the initial stage, clients registered on the íon app will be able to purchase cryptocurrencies with a minimum value of R$10.00. Itaú Unibanco will gradually make the option available to customers, who will also be able to express an interest in trading cryptocurrencies via the íon app itself.

"The availability of digital assets on Itaú íon reinforces our strategic agenda, as well as bringing sophistication and democratization to the investment journey we offer our clients," explains Cláudio Sanches, Director of Investor Products and Solutions at Itaú Unibanco. "With this novelty, we are expanding our product range and providing yet another asset class for diversification, which should be done according to each individual's profile," he adds.

The offer and proprietary custody of digital assets are part of the strategic pillars of Itaú Digital Assets, which is also actively participating in the pilot project to implement Drex, in a move focused on scalability, privacy and security, accompanying the deepening of the infralegal debate to develop solutions that prioritize the customer experience.

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Itaú Unibanco Holding SA published this content on 04 December 2023 and is solely responsible for the information contained therein. Distributed by Public, unedited and unaltered, on 26 December 2023 16:21:42 UTC.