F.N.B. Corporation has announced the launch of the FNB eStore® Common application (eStore Common app) as the latest enhancement to its innovative and award-winning digital banking experience. With the eStore Common app, FNB aims to be the first bank to offer a single, universal application for almost all its products and services, including the ability to apply for multiple products simultaneously. Utilizing advanced technology, including artificial intelligence and machine learning, the eStore Common app delivers a more efficient and secure application process.

In the new experience, FNB requests simple customer information up front, such as a mobile phone number and date of birth. The eStore Common app then uses sophisticated data sources to prefill numerous fields, minimize customer keystrokes and significantly reduce the amount of time needed to complete an application. In addition, FNB has significantly enhanced security utilizing out-of-band and biometric technology as well as artificial intelligence.

To streamline the eStore Common app application process even further, FNB also has introduced the FNB Document Center. The secure online portal enables customers to upload necessary financial information and documentation in one place, largely eliminating the need to provide paperwork in person. With these new features in place, FNB continues to advance its omnichannel Clicks-to-Bricks strategy, remaining at the forefront of banking innovation and consistently strengthening customer relationships with solutions based on their needs and preferences.

Early eStore Common app data highlights an up to 23% reduction in time spent completing consumer loan applications — with a maximum input time of seven minutes.1 The time savings increase when customers apply for multiple products. For example, a customer applying for an auto loan and credit card can complete the process in just over four minutes, which is 55% less time than is needed to complete the applications individually. The first phase of the eStore Common app project, which is now live, includes consumer loan products.

FNB plans to add consumer deposit products prior to the end of 2023, with business products on the roadmap for 2024.