Designer Brands Inc. announced that Andrea O'Donnell has been named to the role of Brands President and Executive Vice President of Designer Brands, with her appointment to be effective as of January 29, 2024. As Brands President, O'Donnell will be globally responsible for Designer Brands' full suite of Owned and licensed brands, which includes Keds, Vince Camuto, Topo Athletic, Hush Puppies, Le TIGRE, Lucky Brand, Jessica Simpson, Kelly & Katie, Crown Vintage, Mix No. 6 and others.

She will be responsible for all aspects of the Company's brand portfolio, from design and sourcing to sales, both wholesale and DTC. O'Donnell will report directly to Designer Brands' Chief Executive Officer, Doug Howe. O'Donnell brings to the Company an extensive background in merchandising, brand marketing, and commercial planning.

She joins Designer Brands from Everlane, a fashion retailer, where she has served as Chief Executive Officer since 2021. Prior to Everlane, O'Donnell led the expansion of Ugg and Koolaburra brands at Deckers as President of Fashion Lifestyle ? during her tenure, Ugg expanded annual revenue by $500 million to over $2 billion.

Prior to Deckers, Andrea served as President, Global Merchandising at DFS Group, a multibillion-dollar retailer majority owned by LVMH. Earlier, she served as the Executive Director of Lane Crawford, where she was responsible for merchandising, merchandise planning, marketing, CRM and store planning for the Asia Pacific region across a portfolio of 500 brands. Andrea has also held various posts at retail brands, including John Lewis, Hackett London, Jaeger, and Debenhams. O'Donnell currently sits on the Board of Directors for Fashionphile.

She holds an MBA from the London Business School and a bachelor's degree from the London School of Economics.