Collective Audience, Inc. has appointed industry veteran, Joe Zawadzki, as chairman of its board of directors. Zawadzki is a highly accomplished entrepreneur, operator, and venture investor with more than 25 years of leadership experience across digital advertising and media, technology, corporate governance, M&A and finance. Joe Zawadzki Bio: Joe Zawadzki currently serves as general partner at Aperiam, a venture capital and advisory firm focused on the digital transformation of marketing and media.

Aperiam?s investment approach spans the full lifecycle, from incubation to growth, with portfolio companies including ID5, TVision Insights, tvScientific, Kevel, Rembrand, and Transmit.live. He also serves as chairman of FxM, a fintech startup that is revolutionizing how media companies drive financial efficiency through their digital media supply chain, accelerating payment to suppliers, and addressing the hidden estimated 20% ?ad financing tax? that drives up costs across the media ecosystem.

Zawadzki other board memberships include serving on the board of directors of MINT, the global leader in Advertising Resource Management (ARM), and on the boards of the MMA and Interactive Advertising Bureau (IAB). He previously served on the board of the Digital & Marketing Association now a part of the Association of National Advertisers (ANA). Zawadzki founded and served as chairman and CEO of MediaMath, the first demand-side platform that launched the programmatic/addressable era of digital marketing.

Prior to MediaMath, he founded and served as chairman and president of [x+1] /Poindexter Systems, where he helped pioneer its digital marketing technology + data science platform supporting Fortune 2000 brands and agencies. As an angel investor, Zawadzki has invested in more than 70 companies, including MOAT, IAS, Appnexus, Accordant, Beeswax, Credit Karma, Dataminr and mParticle, with a cumulative exit value of more than $10 billion. He holds an A.B. in English from Harvard University, and served as a teaching fellow at Harvard in cosmology, set theory and the history of science.