ASOS plc announced the appointment of William Barker as non-executive director. William is the founder and CEO of Camelot Capital Partners LLC (Camelot Partners). William is also the Executive Chairman of Tapi Carpets & Floors, Executive Chairman of Synnovia and is also a founding investor and board member of Re:Build Manufacturing.

Previously William was an advisor to Tony Hsieh, the founder of Zappos.