ANSWEAR.COM S.A. Investor presentation 9m 2022
November 2022
SUMMARY 9m 2022
Dynamic growth of one of the fashion e-commerce leaders in the CEE region
Revenue growth
44 Revenues in 9m 2022 amounted to PLN 609 million,
- and in Q3 2022 alone, revenues amounted to PLN 233 million, an increase of 51%
Average order value
303PLN vs. PLN 262 in 9m 2021 -
16% increase
Logistic
costs optimisation
13,0% | 14.8% in 9m 2021 |
to online sales vs. |
EBITDA
38,3 | Growth of nearly 35% y-o-y- in 9m | |
2021: PLN 27.7 million. Normalized | v | |
m PLN | EBITDA(1) in 9m 2022 was PLN 42.9m, or | |
7.0% of sales revenue |
Increase in the number of website visits
32 141m vs 107m % in 9m 2021
Growth
in SKUs
54 206k units at the end of % September 2022 vs. 134k
at the end of September 2021
Explanation:
2 (1) Normalized EBITDA is the profit from operations excluding the costs of the incentive program (which is a non-cash expense)and non-recurring events (aid to Ukraine PLN 1.1 million) and increased by depreciation and amortization
KEY EVENTS OF Q3 2022
CONTINUATION OF DYNAMIC GROWTH
- Q3 2022 revenue growth of 51% y-o-y. (PLN 233.5 million)
- Margin improvement, EBITDA in Q3 2022 amounted to PLN 17.1 million
- Consistently pursued strategy to improve product offerings and increase share of premium brands
SUCCESSFUL RETURN TO THE UKRAINIAN MARKET
- In the nine-month period of 2022 the company achieved 16.7% growth in this market, despite the fact that sales were held back for more than 2 months in the first half of the year
- Expected further improvement in buying sentiment
MARKETING CAMPAIGN
- Answear continues marketing activities in the area of TV and online video in the form of sponsorship billboards
- An interesting and non-obvious message attracts customers and helps realize higher sales increases
3
FURTHER EXPANSION OF THE PRODUCT PORTFOLIO
Tailored to the target group, needs and tastes of customers in the CEE region, optimised for sales and margins
Increasing the range of offerings | ||||||||||||||||||
Focus on Premium segment | ||||||||||||||||||
#SKUs on offer (in thousands) | ||||||||||||||||||
206,07 | Premium brands | Mid-price range | Budget brands | |||||||||||||||
54% | ||||||||||||||||||
30% | 26% | 22% | 23% | 18% | ||||||||||||||
145 | 134,1 | |||||||||||||||||
26% | 27% | |||||||||||||||||
27% | ||||||||||||||||||
27% | ||||||||||||||||||
29% | ||||||||||||||||||
87 | % share price | |||||||||||||||||
77 | ||||||||||||||||||
categories | ||||||||||||||||||
41% | 47% | 52% | 51% | 55% | ||||||||||||||
2019 | 2020 | 2021 | 9m'21 | 9m'22 | 2019 | 2020 | 2021 | 9m'21 | 9m'22 | |||||||||
▪ 54% year-on-year increase number of SKU's | ▪ 4 p.p growth in premium brand category | |||||||||||||||||
▪ Huge range of more than 206,000 unique products | ▪ Consistent development of the premium segment, which has a | |||||||||||||||||
available in stock for immediate ordering | positive impact on the average order value | |||||||||||||||||
4
CONSISTENT IMPROVEMENT IN AOV
The steadily increasing average order value is the result of consistent development of the product offering, especially in the premium segment.
Average order value (PLN)
Selected premium brands on offer | |||||||||
303 | |||||||||
294 | |||||||||
280 | |||||||||
237 | |||||||||
221 | |||||||||
213 | 214 | 214 | |||||||
205 | |||||||||
197 | |||||||||
2014 | 2015 | 2016 | 2017 | 2018 | 2019 | 2020 | 2021 | 1H'22 | 9m'22 |
5 |
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Answear.com SA published this content on 18 November 2022 and is solely responsible for the information contained therein. Distributed by Public, unedited and unaltered, on 18 November 2022 16:08:03 UTC.
