SHANGHAI, Jan 4 (Reuters) - Chinese stocks closed down on Thursday dragged by liquor companies' shares, as investors remained worried about macroeconomic factors despite a survey showing that services activity expanded at the quickest pace in five months.

** China's blue-chip CSI 300 Index ended 0.9% lower, while the Shanghai Composite Index lost 0.4%.

** Hong Kong benchmark Hang Seng Index was roughly flat.

** China's services activity in December expanded at the fastest pace in five months, thanks to a solid rise in new business, a private-sector survey showed.

** However, this encouraging data alone is unlikely to significantly lift market sentiment given the broad macro weakness in the property sector and consumer prices, UBS analysts said in a note.

** Liquor stocks fell 2.3% and led declines, with Luzhou Laojiao and Kweichou Moutai down 3.3% and 1.5%, respectively.

** Foreign capital recorded a net outflow of 3.9 billion yuan ($545.47 million) via the northbound trading link.

** Global long-only funds offloaded Chinese equities at the fastest pace in 2023 last month, as they rushed to meet redemption requests and to diversify away from the world's second-largest economy, according to Morgan Stanley analysts.

** Hong Kong-listed tech stocks reversed some losses in the afternoon session, closing up 0.2%.

** Alibaba rose 1.0%, compared to a 2.5% increase in its American depositary receipts traded in New York.

** Meanwhile, shares of Meituan and Tencent both declined 0.6%. ($1 = 7.1558 Chinese yuan renminbi) (Reporting by Shanghai Newsroom; Editing by Varun H K and Rashmi Aich)