DAVIDSON, N.C., Feb. 5 /PRNewswire-FirstCall/ -- UpSNAP, Inc. (OTC Bulletin Board: UPSN), a premier provider of free mobile search and streaming mobile audio entertainment, today announced that it is teaming up with Sports Byline USA to provide live sports talk radio feeds and Wrestling Observer Live podcasts via mobile phones.

"Thanks to UpSNAP, we now extend our reach to the mobile airwaves," said Darren Peck, President of Sports Byline USA. "We are thrilled about bringing our radio programming, such as Sports Byline USA with Ron Barr and World Series of Poker(R) Radio, to mobile phones so listeners can catch our radio feeds and podcasts while on the go."

"By continuing to execute our growth strategy with partnerships like this, we exhibit our ability to successfully compete with content delivery in the mobile arena. Media players and carriers are looking for a one-stop shop like UpSNAP for all of their mobile services. We're excited to expand our audio services to Sports Byline USA listeners and offer them access to their favorite mobile programming," said Tony Philipp, UpSNAP CEO.

Available on nearly all 230 million mobile phones in the U.S., users can listen to Sports Byline USA service on-demand for free without downloads by texting "BYLINE" to 27627 or calling 704-625-9950. Carrier charges may be incurred depending on the network operator. For more information, visit http://www.upsnap.com.

About Sports Byline USA

The Sports Byline USA network has become the most popular interactive sports talk radio network in the country featuring the nightly Sports Byline USA program with Emmy winner Ron Barr, Wrestling Observer Live with Dave Meltzer, The 2Gs (World Soccer), and many more in traditional/niche-oriented sports talk. In its 20th year, it's heard on nearly 200 syndicated radio stations reaching more than 3 million listeners per week. Each program is also available as a live stream or podcast at http://www.sportsbyline.com. Programming also available on Sirius Satellite Radio channel 122 and via the Cable Radio Network on CRN 2.

About UpSNAP, Inc.

UpSNAP is a leader in mobile search and live mobile audio entertainment. With a rich library of branded multimedia content and true mobile search technology, UpSNAP effectively delivers compelling mobile content to consumers, including text and audio content from major entertainment companies in sports, news, music, and information.



     CONTACT: Wendy Headrick
              UpSNAP, Inc.
              704-895-4121

SOURCE UpSNAP, Inc.