Lifeist Wellness Inc. announced the launch of a new biosciences and consumer wellness company named Mikra, Cellular Sciences Inc. (?Mikra?), incorporated in the U.S. As part of the nutraceuticals endeavour, the Company is collaborating with MLB six time All-Star, three time Silver Slugger and recent Olympic Bronze medal winner Jose Bautista, who is joining the Company as an advisor and is making a direct equity investment in Lifeist. Introducing Mikra: Mikra is driven by a single element; focusing on the tiniest aspect of one?s health that has the largest impact - the cell. People are made up of over 37 trillion cells with a variety of different sizes, shapes, functions and lifespan. These cells are responsible for energy, happiness, recovery potential and so much more. Mikra is exploring the link between changes at a cellular level and the cascading effects it can have on health. Mikra?s review of the nutraceuticals market uncovered an exceptional amount of misleading marketing and hyperbolized claims in the industry. Consumer insights have confirmed that people tend to think if they take 30 pills a day, they will cover all their bases and be protected for the future. At Mikra, the company seeks to not only create wellness products that cut through all that noise, but build a pipeline and a community that continues to innovate and push science forward.