MyDeal.com.au Limited announced it has launched native mobile applications (apps) for iOS and Android devices to improve customer experience and retention. The MyDeal native apps will enable the Company's 883,000 3 active customers to more seamlessly compare and buy items from its range of 6 million home and lifestyle products. Users can access mobile-specific features and activate additional offers including; App-specific discount coupons and push notifications for offers, Shop-by-room navigation, Product cross sharing to social media apps, Seamless checkout management and `Shop the look' visual search functionality.