2020 INTERIM RESULTS
August Presentation
Gary Morrison | TJ Kelly | Johnny Quach |
CEO | CFO | CPO |
HWG H1 2020 Summary
Net Bookings | Net Revenues | Marketing & Opex1 | ||
1.1m | €12.0m | €20.7m | ||
Net Bookings -67% YoY | Net Revenues -69% YoY | Total Spend -31%YoY | ||
EBITDA2 | Free Cash Flow2 | Net Cash Position | ||
- €8.3m | - €2.8m | €29.4m | ||
EBITDA H1 2019: +€8.9m | FCF H1 2019: +€9.6m | As at 31/12/19 €19.4m | ||
2 ¹ Marketing & Opex = Administrative expenses excluding exceptional items. Q2 vs Q1 2020 total spend, excluding exceptional items and marketing expenses, reduced by -22%
2 EBITDA adjusted for exceptional and non-cash items / Free Cash flow adjusted for capital expenditure, acquisition of intangible assets, net finance costs and net movement in working capital excluding the effect of exceptional costs
COVID-19 has generated significant trading disruption
Net Revenue Bridge
€17m
€39m
€10m
€12.00 | €12.40 |
€9.45 |
ABV 24% decrease driven by:
- Cancellation of longer lead time bookings with higher ABVs
- Underlying bed price decline
€12m
Net Revenue H1 2019 | Net Volume effect1 | Net ABV effect | Net Revenue H1 2020 |
-69%
3 ¹ Net Volume effect: Net Bookings (-67% /-€22m) partly offset by Deferred Revenues & Other (+€6m). Other includes accounting adjustments, ancillary services and advertising revenue
Disrupted travel patterns impacted historic marketing investment levels, which we expect to normalize gradually over time
Marketing cost per net booking (€)
+41% | ||||
€6.54 | ||||
€4.74 | €4.64 | €5.02 | ||
€3.82 | ||||
H1 2018 | H2 2018 | H1 2019 | H2 2019 | H1 2020 |
Marketing cost as % of net revenue¹
+39 bps
76% | ||||
39% | 34% | 37% | 44% | |
H1 2018 | H2 2018 | H1 2019 | H2 2019 | H1 2020 |
Marketing cost per net booking increased by 41% YoY, driven by significant shift in consumer behaviours
- Significant increase in cancellation rates YoY
- Significant decrease in conversion levels YoY
- Slight shift in overall Paid:Free booking mix
Marketing cost per net revenue increasing at higher rate due to the decrease in Net ABV (-24%) YoY
4 ¹ Excluding impact of Deferred Revenue
Significant steps taken to reduce costs and conserve cash since mid-March
Cost reduction and cash conservation | Impact of measures taken | |
- Reduced variable marketing spend to match near term revenue
- Reduction in staff costs and related cash conservation
- Reduced working hours, short-termlay-offs and redundancies
- Availing of Government support when available including deferral of payroll taxes in Ireland
- Middle management, Senior management and Board deferring a portion of salary by over 9 months
- Reduced other OPEX items, including all discretionary spend and extended supplier payment terms
- Converting >30% of our free cancellation cash liability into credits1, and deferred the residual liability until 1 April 2021
- Final 2019 dividend cancelled
Liquidity measures
- €7 million three-year revolving credit facility and a short-term €3.5 million invoice financing facility
- Placing of 19.9% of issued share capital raised €14.5 million net
Marketing spend (€m)
-91% | |||
7.7 | 8.6 | 6.9 | |
0.6 | |||
Q1 2019 | Q2 2019 | Q1 2020 | Q2 2020 |
Opex2 spend (€m)
-20%
6.66.9
5.8 | 5.5 |
Q1 2019 | Q2 2019 | Q1 2020 | Q2 2020 |
- €32.9m of cash on hand (€29.4m net of €3.5m short-term facility)
5 1 | We offered customers a range of refund options, including credits incremental to the original value of the booking. As at 30 June 2020, total customer deposits relating to bookings made under the free cancellation policy amounted to €3.3 million, of which €2.7 million |
relate to bookings already cancelled | |
2 | OPEX defined as Administrative expenses excluding marketing expenses, credit card processing fees, exceptional items and share option charges |
Hostels are steadily re-opening over time
COVID-19 messaging | Hostel availability | |
▸ ~17.7k hostels listed on HWG platform at year end 2019
▸ We estimated ~9% of these hostels have closed down1 as of 30/6, partially offset by new signups to the HWG platform
▸ We also observed a 25% reduction in the number of hostels on our platform with availability for the next 7 days at 31/3 (compared to year end 2019), improving to a 15% reduction at 30/6
6 1 Hostels that are no longer available on any platform
Trading recovery heavily linked to easing of travel restrictions
- Modest increase in demand as travel restrictions have eased
- Growth in domestic bookings since June (in those countries that lifted domestic travel restrictions)
- Growth in domestic and short-haul bookings into Europe from July
- Very gradual but steady improvement in cancellation rates and conversion rates from significantly stressed levels in Q2
- Slight shift from Dorms to Private rooms
- Overall : Observed recovery "profile" tracking changes in travel guidance, corroborating Customer survey data which indicated customers would travel as soon as they are able to do so
Q3 tracking
slightly ahead of Base Case1
Pace of recovery mirroring change in travel guidance
Trading
volumes
and
economics
slowly improving
7 1 Base Case referred to in the Equity Placing RNS published on 24 June 2020
Continued progress on Roadmap for Growth
CLV1 vs CAC2
Optimisation
Core search experience
Improved booking
experience
Migrate website to a progressive web app
Promo configs & 3rd party platform connectivity
Hostel Tools &
Ecosystem
- Consolidated tracking, attribution and bidding tools within Google product suite (unplanned item)
- COVID-19forced a recalibration of CLV models given changes to booking patterns since March
- Spend allocation/optimisation based on CLV/CAC re-started in July
- Continued integration of additional real time signals, delivering more personalized search results
- Testing velocity decreased due to a reduction in traffic/bookings (COVID-19 related)
- Test and learn roadmap will continue during 2020 and beyond
- PayNow launched, allowing travellers to pay 100% upfront on non-refundable rates with participating hostels
- Google Pay/Apple Pay options launched for travellers selecting PayNow option at checkout
- Change booking live, allowing travellers to change existing bookings (partial refunds/payments)
- Legacy website replaced with a progressive web app
- Benefits include significantly faster page load speeds, especially on mobile
- New platform free of legacy tech debt, which will enable faster A|B testing
- Additional rate plan promotional features launched in H1'20 (e.g discounts on minimum length of stay)
- Launched "flexible NRR" rate plan, allowing customers to avail of lower NRR prices with an ability to change dates
- Continued 3rd party platform connectivity enhancement (PayNow support, Resell Beds feature)
- Extranet: steady stream of enhancements shipped (calendar view and promotions page)
- Goki/Counter showing positive momentum despite COVID-19 landscape
- Work underway to integrate these platforms within core platform
Ongoing
(COVID-19 reduced
testing velocity)
Ongoing
(COVID-19 reduced
testing velocity)
On track
(phased launch
during 2020)
On track
(ongoing optimisation)
On track
(ongoing optimisation)
On track
(Ongoing)
8 1 CLV = Customer Lifetime Value
2 CAC = Customer Acquisition Costs
Continuing to execute on our growth strategy despite COVID-19
Vision: Deliver Experiential Travel
Next 12 mths
Next 12-24 mths
Grow competitive experiential Inventory
- Continue to strengthen core platform
- Integrate 3rd party activities inventory
- Integrate additional unique/branded in-destination experience inventory
- Increased organic investment
- Acquire complementary "bolt on" experiential travel marketplaces with unique inventory
Build Social features:
- Rebuild traveler profiles
- Share Trip Details
- Launch social feature MVPs
- Increased investment in Social features
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Summary: short-term outlook remains challenging, but well positioned to emerge from the crisis stronger
Latest trading trends
- Overall bookings are still significantly down YoY, but changing weekly as booking confidence improves
- Very gradual but steady improvement in cancellation rates and conversion rates from significantly stressed levels in Q2
- Supply side holding up well despite adverse market conditions
- Current trading slightly ahead of the Base Case referred to in the Equity Placing RNS published on 24 June 2020
FY 2020 outlook
No formal guidance
- Outlook for travel industry remains uncertain; however, demand is expected to improve through Q3 and Q4, albeit net bookings will remain at significantly reduced levels when compared to 2019
Scrip Dividend
- Board is proposing to issue new ordinary shares by way of bonus issues in lieu of a cash dividend, equating to 1.0 € cent per share, subject to shareholder approval
Beyond FY 2020
Emerge from current market conditions in a materially stronger position
- Continue "accelerated" roadmap delivery and increase spend on customer acquisition
Accelerate strategy when normal travel patterns resume
- Deliver enhanced business model strength with the potential for higher revenue growth rates and accretive margins
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APPENDICES
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Key Metrics
Unit | H1 2020 | H1 2019 | YoY | ||
Bookings | Gross Bookings: HW Group | m | 1.4 | 3.8 | (63%) |
Net Bookings: HW Group | m | 1.1 | 3.5 | (67%) | |
Average Booking Value (Net) | € | €9.45 | €12.40 | (24%) | |
Revenue | Net Revenue | €m | 12.0 | 38.8 | (69%) |
Net Revenue (excl. deferred rev.) | €m | 9.8 | 43.3 | (77%) | |
Deferred Free Cancellation Revenue | €m | (2.2) | 4.4 | n/a | |
Adjusted EBITDA | €m | (8.3) | 8.9 | n/a | |
Profitability | Adjusted EBITDA | €m | (69%) | 23% | n/a |
Adjusted (Loss) / Profit After Tax | €m | (10.6) | 6.2 | n/a | |
Adjusted (Loss) / Earnings per Share | €m | (9.3) | 6.4 | n/a | |
Cash | Adjusted Free Cash (Absorption) / Flow | €m | (2.8) | 9.6 | (129%) |
Adjusted Free Cash (Absorption) / Flow Conversion | €m | (33%) | 108% | (131%) | |
Shareholder | Return on Capital Employed | % | (8%) | 4% | n/a |
Returns | |||||
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Income Statement
€'000 | H1 2020 | H1 2019 | ▸ | 69% decrease in Net Revenue to €12.0m (H1 2019: €38.8m) |
Revenue | 12.0 | 38.8 | ▸ | Exceptional costs for the half year of €3.0m. These were |
Administrative expenses | (20.7) | (30.1) |
Exceptional costs | (3.0) | (1.3) |
Depreciation and amortisation expenses | (6.9) | (7.0) |
Operating (Loss) / Profit | (18.6) | 0.4 |
Financial income | 0.0 | 0.0 |
Financial expenses | (0.1) | (0.1) |
Share of results of associate | (0.1) | - |
(Loss) / Profit before tax | (18.8) | 0.4 |
Taxation | 0.8 | 6.1 |
(Loss) / Profit for the period | (18.1) | 6.5 |
Adjusted (Loss) / Profit measures | ||
Adjusted EBITDA | (8.3) | 8.9 |
Adjusted (Loss) / Profit after Taxation | (10.6) | 6.2 |
primarily costs associated associated with a group-wide staff restructure, costs associated with the realignment of our Product and Technology teams and merger and acquisition related costs (H1 2019: €1.3m)
- Adjusted EBITDA loss of €8.3m (H1 2019: €8.9m profit)
- Fixed asset depreciation €0.5m (H1 2019: €0.6m). Depreciation of Right of Use leased assets €0.8m (H1 2019: €0.5m). Amortisation of capitalised development costs €1.1m (H1 2019: €0.8m). Amortisation of acquired intangible assets €4.6m (H1 2019: €5.1m)
- Overall income tax credit of €0.8m (H1 2019: €6.1m) comprises a Group corporation tax credit of €0.3m (H1 2019: tax charge of €0.8m) and a deferred tax credit of €0.5m (H1 2019: deferred tax credit of €6.9m)
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Cash Flow Statement
€'000 | H1 2020 | H1 2019 | |
Adjusted EBITDA | (8.3) | 8.9 | |
Exceptional costs | (3.0) | (1.3) | |
Working capital movement | 9.6 | 2.1 | |
Net interest/ income tax paid | (0.0) | (0.5) | |
Capitalisation and acquisition of intangible assets | (2.2) | (0.5) | |
Purchase of property, plant and equipment | (0.1) | (0.1) | |
Loss on disposal of property, plant and equipment | 0.0 | - | |
Acquisition of investment in associate | 0.0 | - | |
Free cash (absorption) / flow before financing | (4.0) | 8.6 | |
Dividends paid | - | (8.6) | |
Lease liabilities (IFRS 16) | (0.5) | (0.6) | |
Proceeds from issue of share capital | 15.2 | - | |
Issue costs paid | (0.7) | - | |
Proceeds from borrowings | 3.5 | - | |
Net (decrease)/increase in cash and cash | 13.5 | (0.6) | |
Opening cash and cash equivalents | 19.4 | 26.0 | |
Closing cash and cash equivalents | 32.9 | 25.4 | |
Free cash (absorption) / flow before financing | (4.0) | 8.6 | |
Exceptional costs paid | 1.2 | 1.1 | |
Adjusted free cash (absorption) / flow | (2.8) | 9.6 | |
Adjusted free cash (absorption) / flow conversion | (33%) | 108% |
- €7.5m increase in working capital movement is primarily due to €7.0m increase in creditors due to cash conservation measures taken including the warehousing of payroll taxes
- Capitalisation of intangible assets vary depending on technology projects meeting the criteria of IAS 38
- 33% Adjusted free cash absorption for H1 2020 (H1 2019: Adjusted free cash conversion 108%)
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Balance Sheet
€'000 | H1 2020 | H1 2019 | ▸ Cash balances of €32.9m (net cash €29.4m) |
(2019: €19.4m) | |||
Intangible assets | 105.6 | 112.3 | |
Investment in Associate | 2.6 | - | ▸ Net decrease in intangible assets driven by |
Other non-current assets | 12.9 | 13.6 | amortisation |
Trade and other receivables | 2.4 | 5.3 | |
Cash and cash equivalents | 32.9 | 25.4 | |
Total assets | 156.4 | 156.6 | |
Total equity | 128.5 | 133.8 | |
Lease Liability | 5.4 | 4.8 | |
Deferred tax liabilites | 0.1 | 0.2 | |
Deferred free cancellation revenue | 0.6 | 7.3 | |
Creditors, accruals and other liabilities | 16.6 | 10.4 | |
Deferred Consideration | 1.8 | - | |
Borrowings | 3.5 | - | |
Total equity and liabilities | 156.4 | 156.6 |
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Liquidity
Cash position movement since 31/12/2019 (€m)
Chart Title
Net Cash excl. June Capital Raise | Equity Raise | Debt Drawn down | |||
19.420.1
3.5
14.5
= 32.9
15.214.9
31/12/19 | 31/03/20 | 31/05/20 | 30/06/20 |
Category 3 | Category 4 | ||
Category 1 | Category 2 |
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H1 2020 Geographic Mix
Booking by Nationality
Africa 1% | Asia 7% |
UK 15%
South America
7%
Oceania 8%
North America
27%
Rest of Europe
36%
Booking by Destination
UK 5% | Africa 2% |
South America
13%
Asia 26%
Oceania 13%
North America
14%Rest of Europe
28%
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Disclaimer
- NOT FOR PUBLICATION, DISTRIBUTION OR RELEASE, DIRECTLY OR INDIRECTLY, IN OR INTO ANY JURISDICTION IN WHICH SUCH DISTRIBUTION OR RELEASE WOULD BE UNLAWFUL.
- This presentation has been prepared by Hostelworld Group plc (the "Company") for informational and background purposes only.
- The following presentation is being made only to, and is only directed at, persons to whom such presentation may lawfully be communicated ("relevant persons"). Any person who is not a relevant person should not act or rely on this presentation or any of its contents. Information in the following presentation relating to the price at which relevant investments have been bought or sold in the past or the yield on such investments cannot be relied upon as a guide to the future performance of such investments.
- This presentation does not constitute or form part of any offer or invitation to purchase, sell or subscribe for, or any solicitation of any such offer to purchase, sell or subscribe for, any securities in the Company nor shall this presentation or any part of it, or the fact of its distribution, form the basis of, or be relied on in connection with, any contract therefor. The distribution of this presentation or any information contained in it may be restricted by law in certain jurisdictions, and any person into whose possession any document containing this presentation or any part of it comes should inform themselves about, and observe, any such restrictions.
- The Company is under no obligation to update or keep current the information contained in this presentation or to correct any inaccuracies which may become apparent, and any opinions expressed in it are subject to change without notice. Neither the Company nor any of its respective directors, officers, partners, employees or advisers accept any liability whatsoever for any loss howsoever arising from any use of this presentation or its contents or otherwise arising in connection therewith.
- The presentation may contain forward-looking statements. These statements relate to the future prospects, developments and business strategies of the Company. Forward-looking statements are identified by the use of such terms as "believe", "could", "envisage", "estimate", "potential", "intend", "may", "plan", "will" or variations or similar expressions, or the negative thereof. Any forward-looking statements contained in the presentation are based on current expectations and are subject to risks and uncertainties that could cause actual results to differ materially from those expressed or implied by those statements. If one or more of these risks or uncertainties materialise, or if underlying assumptions prove incorrect, the Company's actual results may vary materially from those expected, estimated or projected. Any forward-looking statements speak only as at the date of the presentation. Except as required by law, the Company undertakes no obligation to publicly release any update or revisions to any forward-looking statements contained in the presentation to reflect any change in events, conditions or circumstances on which any such statements are based after the time they are made.
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Hostelworld Group plc published this content on 12 August 2020 and is solely responsible for the information contained therein. Distributed by Public, unedited and unaltered, on 12 August 2020 08:07:09 UTC