SPECIAL NOTE CONCERNING FORWARD-LOOKING STATEMENTS

We believe that it is important to communicate our future expectations to our security holders and to the public. This report, therefore, contains statements about future events and expectations which are "forward-looking statements" within the meaning of Sections 27A of the Securities Act of 1933 and 21E of the Securities Exchange Act of 1934, including the statements about our plans, objectives, expectations and prospects under the heading "Management's Discussion and Analysis of Financial Condition and Results of Operations." You can expect to identify these statements by forward-looking words such as "may," "might," "could," "would," "will," "anticipate," "believe," "plan," "estimate," "project," "expect," "intend," "seek" and other similar expressions. Any statement contained in this report that is not a statement of historical fact may be deemed to be a forward-looking statement. Although we believe that the plans, objectives, expectations and prospects reflected in or suggested by our forward-looking statements are reasonable, those statements involve risks, uncertainties and other factors that may cause our actual results, performance or achievements to be materially different from any future results, performance or achievements expressed or implied by these forward-looking statements, and we can give no assurance that our plans, objectives, expectations and prospects will be achieved.

Important factors that might cause our actual results to differ materially from the results contemplated by the forward-looking statements are contained in the "Risk Factors" section of and elsewhere in our Annual Report on Form 10-K for the fiscal year ended December 31, 2020 filed on April 15, 2021, and in our subsequent filings with the Securities and Exchange Commission. The following discussion of our results of operations should be read together with our financial statements and related notes included elsewhere in this report.

Company Overview and Product Brands

The Company was formed as a Nevada corporation on November 26, 2007. The Company was involved in exploration and development of mining properties until September 30, 2013, when it discontinued operations. In June 2017, the Company's creditors filed a petition in the District Court of Harris County, Texas for the appointment of a receiver. In August of 2017, the court appointed a receiver (who was subsequently appointed as an officer and director of the Company), and in February 2018, the receiver appointed William Alessi as a director of the Company and then resigned as a director and officer of the Company.

On February 6, 2019, the Company acquired trademarks and intellectual property, which includes all rights and trade secrets to the hemp-derived CBD-infused line of consumer beverages sold under the "Good Hemp" brand. Since then, the Company has been conducting operations under the "Good Hemp" trade name and through the http://www.goodhemplivin.com/ website. Information on this website is not a part of this report on Form 10-Q.

On April 30, 2019, the Company acquired from Mr. Spoone the "CANNA HEMP" and "CANNA" trademarks including all rights and trade secrets and related inventory. At June 30, 2021, the Company had not attributed any value to these acquired trademarks.

On August 24, 2020, with an effective date of July 1, 2020, the Company entered into a joint venture agreement with Paul Hervey ("Hervey"), an individual, for the purpose of cultivating hemp on approximately 9 acres of farmland and in approximately 3,700 square feet of greenhouse space in North Carolina (referred to as "Olin Farms"). In October 2021, Olin Farms ceased operations, and the limited liability company joint venture entity was dissolved in North Carolina.

On February 9, 2021, the Company formed Good Hemp Wellness, LLC, a limited liability company formed under the laws of the State of North Carolina, to sell CBD products to customers through chiropractic offices. In October 2021, this company was dissolved in North Carolina, and it is being treated as discontinued operations in the consolidated financial statements. The Company plans to sell Good Hemp Wellness CBD inventory directly.

On April 1, 2021, the Company entered into an agreement to purchase Diamond Creek Group, LLC, a North Carolina limited liability company which sells the Diamond Creek brand of high alkaline water products, for a total purchase price of $643,000. On April 2, 2021, the Company closed the acquisition and paid the initial $500,000 portion of the purchase price, and on April 23, 2021, paid the $143,000 purchase price balance.

The Company is a North Carolina based company that is made up of industry veterans focused on exploiting niche markets in the hemp and beverage industries. The Company's products include high alkaline water products, hemp-based beverage products under Good Hemp® brand, and CBD softgels under the Good Hemp Wellness brand. Good Hemp® products include two lines of hemp-based beverages described below. Good Hemp® products have been sold throughout the United States since 2016 via Amazon.com, as well as local retailers.






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Products


Good Hemp® 2oh!, CANNA HEMP and CANNA are a line-up of refreshing, all-natural, "good-for-you", ready-to-drink waters in six flavors: blueberry-blast, island coco-lime, kiwi-strawberry, lemon-twist, mango-fandango and Q-cumbermint. Each Good Hemp® 2oh! beverage is 16.9 fluid ounces infused with 10 mg of hemp oil (CBD rich), 6g of prebiotic fiber, has 0 g of sugar, contains no artificial sweeteners or artificial flavors, is gluten free, vegan, and contains 0 net carbs.

Good Hemp® fizz is a line-up of carbonated refreshing, all-natural, "good-for-you", "ready-to-drink carbonated beverages in three flavors: blueberry-bam, mango-tango and citrus-twist. Each Good Hemp® fizz beverage is 12 fluid ounces infused with 10 mg of hemp oil (CBD rich), 6 g of prebiotic fiber, contains no artificial sweeteners or artificial flavors, is gluten free and vegan.

Good Hemp Wellness is a line of CBD soft gels that uses a proprietary super absorption formula with the goal of minimizing the nutrients lost during the digestive process and allowing consumers to absorb more CBD in smaller doses.

Diamond Creek High Alkaline Water is a 9.5pH high alkaline natural spring water, sourced from the highest quality, award winning springs. Diamond Creek is available in one gallon, one liter and half liter bottles and aids in balancing the body's pH while providing superior hydration resulting from a proprietary ionization process.

As of September 30, 2021, Diamond Creek water was available in over 1,500 stores in the United States.





Our Growth Strategy


Expanding our US distribution reach to service national chain stores; increase awareness of our brand in the United States; securing additional chain, convenience and key account store listings for all our brands nationwide and internationally; increasing our warehouse direct to retail channel; focusing on full-service Class "A" distributors; and focusing on placing our products in produce, natural and cold sets as opposed to the grocery aisles.

We will be looking for strategic acquisitions and partnerships in the beverage and hemp sectors, such as Diamond Creek Group, LLC, to strengthen our backend supply chain, distribution and relationships with retail customers.





Results of Operations



For the nine months ended September 30, 2021 compared to the nine months ended
September 30, 2020



                                   Nine Months Ended September 30,         Increase/
                                        2021                 2020          (Decrease)
Net Sales                        $          947,553       $   383,356     $    564,197
Cost of Sales                               885,324           290,157          595,167
Gross Profit                                 62,229            93,199          (30,970 )
Operating Expenses                        2,552,100           456,510        2,095,590
Operating Loss                           (2,489,871 )        (363,311 )     (2,126,560 )
Interest Income                                   7                 -                7
Gain on Write-off of Debt                    38,910                 -           38,910
Interest Expense                           (170,997 )         (20,360 )       (150,637 )
Loss on Derivative Liabilities           (3,125,555 )        (607,495 )     (2,518,060 )
Other Expenses                                  149                 -              149
Net Loss                         $       (5,747,357 )     $  (991,166 )   $ (4,756,191 )





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Revenue


During the nine months ended September 30, 2021, the Company generated $947,553 in net sales compared to $383,356 for the same period in 2020. This is largely due to the acquisition of Diamond Creek, which had existing sales.





Cost of Sales


The Company had cost of sales of $885,324 for the nine months ended September 30, 2021, compared to $290,157 for the same period in 2020. The increase was primarily due to increased sales of the Company's products.





Operating Expenses


The Company incurred general and administrative expenses totaling $2,552,100 for the nine months ended September 30, 2021, compared to $456,510 for the same period in 2020. The increase was primarily due to the amortization ($1,737,714) of the branding agreement in 2021. The remaining increase in the operating expenses is from the subsidiaries that were acquired during the current six-month period.





Net Loss


The Company had a net loss of $5,747,357 for the nine months ended September 30, 2021, compared to a net loss of $991,166 for the same period in 2020. This increase was primarily due to the amortization ($1,737,714) of the branding agreement and the change in derivative liabilities of $3,125,555.





For the three months ended September 30, 2021 compared to the three months ended
September 30, 2020



                                     Three Months Ended September 30,          Increase/
                                        2021                   2020            (Decrease)
Net Sales                        $          418,212       $       102,010     $    316,202
Cost of Sales                               410,319                77,688          332,631
Gross Profit                                  7,893                24,322          (16,429 )
Operating Expenses                          671,695               290,922          380,773
Operating Loss                             (663,802 )            (266,600 )       (397,202 )
Interest Income                                   3                     -                3
Gain on Write-off of Debt                         -                     -                -
Interest Expense                           (103,257 )              (3,192 )       (100,065 )
Loss on Derivative Liabilities           (1,090,026 )             119,848       (1,209,874 )
Other Expenses                                  149                     -              149
Net Loss                         $       (1,856,933 )     $      (149,944 )   $ (1,706,989 )




Revenue


During the three months ended September 30, 2021, the Company generated $418,212 in net sales compared to $102,010 for the same period in 2020. This is largely due to the acquisition of Diamond Creek, which had existing sales.





Cost of Sales


The Company had cost of sales of $410,319 for the three months ended September 30, 2021, compared to $77,668 for the same period in 2020. The increase was primarily due to increased sales of the Company's products.





Operating Expenses


The Company incurred general and administrative expenses totaling $671,695 for the three months ended September 30, 2021, compared to $290,922 for the same period in 2020. The increase was primarily due to the amortization $413,265 of the branding agreement in 2021. The remaining increase in the operating expenses is from the subsidiaries that were acquired during the current nine-month period.






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Net Loss



The Company had a net loss of $1,856,933 for the three months ended September 30, 2021, compared to a net loss of $149,944 for the same period in 2020. This increase was primarily due to the amortization $413,265 of the branding agreement and the change in derivative liabilities of $1,090,026.

Liquidity and Capital Resources

We had cash used in operations of $719,475 for the nine months ended September 30, 2021, compared to $1,455,099 for the nine months ended September 30, 2020. The increase in cash used in operating activities for the nine months ended September 30, 2021 is attributable to the amortization of the branding agreement of $1,735,714 compared to $0 for the nine months ended September 30, 2021 and 2020, respectively.

We had cash used in investing activities of $736,055 for the nine months ended September 30, 2021, and $0 for the nine months ended September 30, 2020.

We had cash provided by financing activities of $1,409,391 for the nine months ended September 30, 2021, compared to cash provided by $1,443,151 for the nine months ended September 30, 2020.

As of September 30, 2021, the Company had cash and cash equivalents of $13,729. We do not have sufficient resources to effectuate our business. We expect to incur a minimum of $200,000 in expenses during the next twelve months of operations. We estimate that these expenses will be comprised primarily of general expenses including overhead, inventory purchases, legal and accounting fees.

As of September 30, 2021, and 2020, the Company has primarily been funded by Mr. Alessi and Mr. Chumas. In addition, the Company has issued convertible notes to unrelated third parties. As of September 30, 2021, and December 31, 2020, related party notes totaled $510,575 and $400,575, net of discounts, respectively, and third-party notes totaled $1,052,903 and $306,010, net of discounts, respectively.

The Company does not know of any trends, demands, commitments, events or uncertainties that will result in, or that are reasonable likely to result in, our liquidity increasing or decreasing in any material way.

The Company does not know of any significant changes in expected sources and uses of cash.

The Company does not have any commitments or arrangements from any person to provide it with any equity capital.





Going Concern


The accompanying consolidated financial statements have been prepared on a going concern basis, which contemplates the realization of assets and the satisfaction of liabilities in the normal course of business. As reflected in the financial statements, the Company had a working capital deficit of $6,277,411 at September 30, 2021 and had a loss of $5,747,357 for the nine months ended September 30, 2021, which raises substantial doubt as to the Company's ability to continue as a going concern for a period of one year from the issuance of these financial statements.

Off Balance Sheet Arrangements

We currently have no off-balance sheet arrangements that have or are reasonably likely to have a current or future material effect on our financial condition, changes in financial condition, revenues or expenses, results of operations, liquidity, capital expenditures or capital resources.






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Critical Accounting Policies


The preparation of financial statements in conformity with accounting principles generally accepted in the United States of America requires us to make a number of estimates and assumptions that affect the reported amounts of assets and liabilities and disclosure of contingent assets and liabilities at the date of the financial statements. Such estimates and assumptions affect the reported amounts of revenues and expenses during the reporting period. We base our estimates on historical experiences and on various other assumptions that we believe to be reasonable under the circumstances. Actual results may differ materially from these estimates under different assumptions and conditions. We continue to monitor significant estimates made during the preparation of our financial statements. On an ongoing basis, we evaluate estimates and assumptions based upon historical experience and various other factors and circumstances. We believe our estimates and assumptions are reasonable in the circumstances; however, actual results may differ from these estimates under different future conditions.

Reclassification of Certain Expenses

The results of operations as of September 30, 2021 were prepared on a consistent basis with prior periods.

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