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Diageo : opens landmark global Johnnie Walker visitor experience

09/02/2021 | 03:42am

Today we have launched Johnnie Walker Princes Street, the eight-floor new visitor experience for the world's best-selling Scotch whisky, in the heart of Scotland's capital city.

Four and a half years in the making, Johnnie Walker Princes Street is the centrepiece of our £185million pound investment in Scotch whisky tourism in Scotland - the largest single investment programme of its kind ever seen in Scotch whisky tourism.

To mark the opening, a Johnnie Walker flag was raised above the landmark building by Diageo's Chief Executive, Ivan Menezes, and the Managing Director of Johnnie Walker Princes Street, Barbara Smith.

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Diageo plc published this content on 02 September 2021 and is solely responsible for the information contained therein. Distributed by Public, unedited and unaltered, on 02 September 2021 07:41:06 UTC.

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