Actual Experience : Significant new customer deployments

Actual Experience plc

(the 'Company' or 'Actual Experience')

Significant new customer deployments

Actual Experience plc (AIM: ACT), the analytics-as-a-service company, is pleased to announce two further deployments of its analytics with customers of two of its Channel Partners. Rollouts of both deployments have commenced, initially at small scale. Theseare both blue chip organisations; one is a leading global software-as-a-service company, and the other is a major UK government department.

Generally our Channel Partners' customers are large scale global blue chip enterprises that we believe, on average once deployed at full scale will generate $500,000 per annum, per customer. Some customers will deploy at full scale immediately, while most will deploy initially at small scale and grow to full scale within the typical timescale of 18 to 24 months. We think of these deployments as 'land and expand' opportunities and typically they will not contribute significantly to ARR in the short term.

Dave Page, CEO of Actual Experience, commented:

'I am delighted with these deployments. Engagement with these Channel Partners has been transformed since the full scale implementations announced last year. The new pipeline of opportunities generated as a result of this change in engagement are starting to reach the point in the sales cycle whereby deals can be closed. Importantly, these two customers represent the first deployments from this new pipeline. What is particularly pleasing is to see the vast machinery of our Channel Partners is beginning to work for us.'

Enquiries:

Actual Experience plc via Alma PR
Dave Page, Chief Executive Officer
Steve Bennetts, Chief Financial Officer

N+1 Singer Advisory LLP Tel: [phone]
Shaun Dobson
Lauren Kettle

Alma PRJosh Royston Tel: [phone]
Caroline Forde Tel: [phone]
Helena Bogle Tel: [phone]

About Actual Experience

Actual Experience's analytics provide the digital Voice of the Customer. This is a real-time, data-driven view of what end users would say about the quality of a company's digital products and services, and why. Our customers can analyse everything that impacts the experience quality in their digital supply chains, for any service, type of user or the Internet of Things. It gives them complete transparency from the point of provision to the point of use and whether inside or outside their business's control. The insights can be used to make continuous improvements to their business performance.

Actual Experience is listed on the London Stock Exchange (AIM: ACT). Our development Headquarters are in Bath, UK, and we also have offices in London. Actual Experience's unique and patented digital analytics-as-a-service is founded on ten years of cutting-edge research at Queen Mary University of London.

For further information please visit www.actual-experience.com